Capabilities Overview:
End-to-End Innovation
Every project is unique and we design specifically to your needs.
Strategy Definition
Where to Play and How to Win
Strategy creates clarity in complexity. It informs focus, priorities, resource allocation, and connects long-term vision with near-term action.
Strong strategy doesn’t emerge from opinions or isolated data points—it requires synthesis, judgment, and disciplined choices.
Studio Innovation can integrate consumer, market, financial, and operational inputs into a coherent point of view, then translate that perspective into clear priorities and intent.
Inspirational Trek Design
Everyone brings their unique perspective!
It is always amazing to me how different people interpret stimuli. That’s why we always design Ideation Treks in partnership with cross functional teams.
A great Inspirational Trek requires a lot of upfront preparation. Teams need to be immersed in what we know, to develop a foundational understanding, and be clear on what we want to learn.
A quick outing or a full day, it is always time well spent!
Let Studio Innovation design your next Trek!
Insights, Design, R&D, Innovation and Brand get together out of the confines of our habits and thought patters to explore new possibilities.
Ideation & Synthesis
Fill the funnel with relevant ideas.
Extracting new ideas is all about channeling existing data, new thinking and stimulus, and some high level feasibility into a springboard for the future.
Studio Innovation can facilitate this magical, expansive phase, to push the boundaries, build and elevate aspirations for what is possible.
Capturing and synthesizing the strongest ideas into a concise action plan is the last step of IDEATION.
Your Innovation Lead walks away with clear next steps, questions to answer and ideas to evaluate for the long term.
If you are already planning the launch date of your latest idea, you are in “Tunnel Mode”.
To deliver innovation-led growth, companies need a portfolio approach to innovation, ensuring the funnel has a range of viable projects over a 3-5 year horizon.
This is where Studio Innovation can fill gaps:
Portfolio and Pipeline Assessment
Project Plans
Managing long-term, high profile projects throughout the stage gate process.
Scoping Ideas
Creating a Funnel not a Tunnel
Shepherding Projects Through Stage-Gate
Understanding and Mitigating Risk
Complexity of the Project and Risk-Tolerance generally define the rigor of the Stage-Gate process.
Studio Innovation works with teams and leadership as an objective expert, to highlight the key questions and derisk the project at every step.
As either a contract hire or consultant, a range of fractional services are available: Project Plans, Project Management, Costing, P&Ls, Timelines, Risk Mitigation and Launch Planning.
Launch Planning and Commercialization
Execution with Excellence
Launch planning is be integral to the NPD Process, but too often, it comes late, gets rushed with unrealistic timelines and lacks rigor.
Studio Innovation works with Marketing as a partner and a coach, or at the direction of Leadership, to build a robust commercialization strategy that translates into a plan with clear KPIs that is executed with excellence.
Ongoing optimization is critical to a successful launch. Studio Innovation uses advanced analytics, real-time performance data, and test-and-learn frameworks to continuously optimize go-to-market plans—so launches improve, adapt, and scale in market.
Test and Learn is our go-to-market approach— real-time data, predictive analytics, and test-and-learn systems continuously improve performance.